Understanding Social Media Logic
Other corporations such as Juul have used hashtags (such as #ejuice and #eliquid) to promote themselves and their merchandise. Chatbots and social bots are programmed to imitate pure human interactions similar to liking, commenting, following, and unfollowing on social media platforms. As corporations aim for greater market shares and increased audiences, web bots have additionally been developed to facilitate social media marketing. With the existence of social bots and chatbots, however, the marketing trade has also met an analytical disaster, as these bots make it difficult to differentiate between human interactions and automated bot interactions. For instance, advertising data has been negatively affected by some bots, causing "digital cannibalism" in social media advertising. Additionally, some bots violate the terms of use on many social media platforms similar to Instagram, which can lead to profiles being taken down and banned. Potential prospects are already in